Your work meets 40 million people

In 2013, Wharton Design Club partnered with Michael Kors to explore how mobile and social technologies can transform customer engagement, excitement, and loyalty. University of Pennsylvania's Design Challenge provides a structured environment for students across all university programs to design new solutions to real world challenges faced by sponsors. Through workshops led by world renowned designers and consultants followed by field research and ideation, students:

• Identify and understand opportunities and zero in on those with the highest potential for impact 
• Flex and build creative muscles of ideation in conceiving and prototyping real solutions
• Craft stories to present and deliver their final pitches to compete for recognition and reward